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Benchmarking Reconnaissance / Popularity Index Report
A Popularity Index Report, our Benchmarking Reconnaissance service, allows you to have a full understanding of how your website compares to the websites of your competitors.
The Popularity Index Report displays a rank assigned to each of a competitor’s domains, based on the number of unique sessions and page views each domain receives. Can you use this Competitive Reconnaissance data to your advantage? Absolutely. The ability to review how visitors are navigating your competitors’ websites - including where they are coming in, where they are going, how long they are staying and how many of them are coming back – can be invaluable when you look to making your own website work the way you want it to.
You probably have a solid understanding of how your customers and other visitors are interacting with your company’s website. However, few companies like yours are monitoring the popularity index of the competition. When you examine specific page view information of a competitor’s site, you can monitor the products, trends and information that is drawing the most interest. You can analyze what works and what doesn’t work, with regard to site architecture, product presentation, and keyword marketing. You can also see what impact your changing online efforts have on the levels of traffic your competitors receive, either individually or in conjunction with our Affiliate / Link Partner Reconnaissance Report.
At Zunch, we can help you make the right changes to your online strategy. Contact us to find out how your company’s web strategy compares with the online results of your competitors. Contact us today for more information and pricing on search engine optimization…972.455.4800.
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